Morning Consult data featured in this report draws from surveys conducted May 18-19 and June 22-23, 2024, among representative samples of roughly 2,200 U.S. adults. All survey interviews were conducted online, and the data were weighted to approximate populations of adults based on age, gender, race, educational attainment, region, gender by age and race by educational attainment. Top-line results from the survey has a margin of error of +/-2 percentage points.
Morning Consult audience data comes from Morning Consult Intelligence. The platform helps you understand your audience, brand, competitors and market in a way traditional research companies can’t. Learn more here.
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